الاثنين، 24 يونيو 2013

Golden Era Of Hollywood And Peep Toe Wedge Shoes

By Ines Brennan


It was in the 1930's, when talking movies and the golden age of Hollywood was just peeping onto the scene when the Mary Jane shoe was first introduced into the fashion world. It was a time more innocent, modest and conservative, and a time when shoes were closed toed. It wouldn't be until the 1040's that peep toe wedge shoes would make their way into the fashion world, with mass appeal.

As more and more young people could now watch movies on the big screen, instead of just listening to them, as they had previously done, they also began to pay attention to the fashions their favorite stars were wearing. Mary Jane shoes, though closed toed at that time, gained popularity among the more youthful. They had watched their favorite stars dance in them with ease.

During the 1940's, the wedge was added, taking Mary Jane into a new era. The shoe had now become even more comfortable. Its mass appeal was staggering and had managed to connect itself to the growing women's labor movement of the 1040's.

Female factory workers, seeking a more practical and comfortable shoe, immediately noticed the new wedgie's comfort. As such, women for the first time entering the work force during World War II wore the wedged shoe. Not only did they represent comfort, but also a type of labor freedom.

The peep toe gained popularity as the war ended, when the shoe was opened just slightly in the front, offering comfort and fashion at the same time. This made them not only popular, but easy to work in as well. Hollywood's glamor girls also wore them. About this time the sling back shoe was introduced, wherein the back of the shoe was opened as well.

While today it might be laughable that open toed shoes would be considered socially unacceptable, or immoral, during the era of the 1940's, that is exactly what happened. They represented freedom to some. To others, a break from conservative rules of the era, that included wearing a closed toe shoe even when wearing a bathing suit.

The Mary Jane was the first to break that conservative mold, and offered women a more pleasing and comfortable shoe. While fashionable, the shoe, with its open toed defiance and independence was considered shocking to some. And yet, to many others, represented a type of fashion freedom not previously known.

Times have changed since that more conservative era, but Mary Jane wedgies continue to be a staple in the shoe market. They have come and gone out of the fashion industry over the years. In the 1970's they returned briefly. More recently they are again a sought after shoe in the glamor and mass appeal markets. Low wedged heels can found, along with high heeled, studded rhinestones or other accessories. Hollywood's actresses continue to wear them, as do working women seeking an economical solutions.

They also continue to be a fashionable, affordable, and comfortable shoe with mass market appeal to professional women on their feet all day, as well as women looking for a more comfortable alternative to the pointed stiletto heel. Today's peep toe wedge shoes are worn in a variety of shapes and fashions, appealing to both young and mature women. They were also recently introduced into the boot market, with great success.




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